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Advertising slogan
Advertising slogans
are short,
memorable
groups of words used in
advertising campaigns
. The
advertising
phrases
are means of drawing
attention
to one distinctive feature (an aspect of a product). The purpose is to emphasize a phrase that an entity wishes to be remembered by; Particularly, for marketing a specific
corporate image
; Or,
connection
to a
business product
or
consumer base
.
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