Swayamvar is a reality television show, where the contestants perform tasks and woe the hopeful bride/groom in return for their hand in marriage. It started airing in India with the
Swayamvar Season 1 in 2009 and followed that with
Swayamvar Season 2 (2010). In February 2011, Imagine TV announced the launch of the
Swayamvar Season 3.