She-Ra is a fictional
character and the
protagonist of the
Filmation cartoon , debuting in 1985. Also, a series of toys under her name were produced by
Mattel. She is the
alter ego of
Princess Adora and the twin sister of
Prince Adam/He-Man. She-Ra was intended to appeal to young girls in the same way that
He-Man appealed to young boys. Filmation writer
Larry DiTillio created the backstory for the property.