Pringles is a brand of potato- and wheat-based stackable snack chips owned by the Kellogg Company. Originally marketed as "Pringles Newfangled Potato Chips", Pringles are sold in more than 140 countries, and it was the fourth most popular snack brand after Lay's, Doritos and Cheetos in 2012, with 2.2% market share globally, compared to Lay's share of 6.7%. The snack was originally developed by Procter & Gamble (P&G), who first sold the product in 1967. P&G sold the brand to Kellogg's in 2012.