The Naoki Prize is a Japanese literary award presented semiannually. The official name is Naoki Sanjugo Prize. It was created in 1935 by Kikuchi Kan, then editor of the Bungeishunju magazine, and named in memory of novelist Naoki Sanjugo. Sponsored by the Society for the Promotion of Japanese Literature, the award recognizes "the best work of popular literature in any format by a new, rising, or (reasonably young) established author." The winner receives a watch and one million yen.