The Golden Square Mile (French: Le Mille Carré Doré) or more simply the "Square Mile" is the nostalgic name given to a small neighbourhood developed principally between 1850 and 1930 at the foot of Mount Royal, in the west-central section of downtown Montreal, Canada. During that period, those who lived there, and Montrealers alike, referred to the area as 'Uptown' or 'New Town'. It was only from the 1930s that Montrealers began to refer to it as the "Square Mile". The addition of 'Golden' was a comparatively modern twist, added from the 1950s by Montreal's real estate brokers.