Jamie "Fletch" Fletcher is a fictional character from the British Channel 4 soap opera Hollyoaks, played by Sam Darbyshire. The character debuted on-screen during episodes airing in October 2005. Fletch was created by executive producer David Hanson as a recurring character. In 2007 new executive producer Bryan Kirkwood promoted Darbyshire to the regular cast. Fletch made his final on-screen appearance on 21 August 2008. Fletch's main storyline was an addiction to the drug heroin.