The
Electronic Entertainment Expo, commonly known as
E3, is an annual
trade fair for the
video game industry presented by the
Entertainment Software Association (ESA). It is used by many
video game publishers and accessory manufacturers to introduce and advertise upcoming games and game-related merchandise. Unlike
Gamescom and other video-game trade fairs open to the public, E3 is an industry-only event; individuals who wish to attend are required by the ESA to verify a professional connection to the video-game industry.