William James McAuley III (born July 18, 1975), best known by his performing name, Bleu, is an American pop artist (singer-songwriter), professional songwriter and producer currently living in Los Angeles. Bleu graduated from the Berklee College of Music in Boston, Massachusetts. Along with his solo work, he is the lead singer and songwriter of the Electric Light Orchestra-style power pop band L.E.O., as well as a founding member of the power pop trio The Major Labels with Mike Viola and Ducky Carlisle, and is also a founding member of the Mutt Lange homage super-group LoudLion (featuring Taylor Locke of Rooney, Allison Robertson of The Donnas, Maclaine Diemer formerly of Bang Camaro, etc.). Bleu has toured the United States and internationally with bands such as John Mayer, Puffy AmiYumi, Hanson, Guster, Rooney, Mike Viola, Switchfoot, and Toad the Wet Sprocket.