In medieval Gaelic and British culture, a bard was a professional poet/story teller and music composer, employed by a patron, such as a monarch or nobleman, to commemorate one or more of the patron's ancestors and to praise the patron's own activities.

Bård is a Norwegian given name for males. It is a Norwegian form of the Old Norse name Bárðr. Sometimes it also appears as a surname. It may refer to:

• Bård Borgersen (born 1972), Norwegian football player
• Bård Breien (born 1971), Norwegian film director
• Bård Breivik (born 1948), Norwegian sculptor
• Bård “Faust” Eithun (born 1974), Norwegian drummer
• Bård Eker (born 1961), Norwegian industrial designer and entrepreneur
• Bård Jørgen Elden (born 1968), Norwegian nordic combined skier
• Bård Finne (born 1995), Norwegian football player
• Bård Hoksrud (born 1973), Norwegian politician
• Bård Tufte Johansen (born 1969), Norwegian comedian
• Bård Kvalheim (born 1973), Norwegian middle-distance runner
• Bård Lahn (born 1983), Norwegian environmentalist
• Bård Løken (born 1964), Norwegian photographer
• Bård Mikkelsen (born 1948), Norwegian businessperson
• Bård Nesteng (born 1979), Norwegian archer
• Bård Øistensen (born 1951), Norwegian civil servant
• Bård Vegar Solhjell (born 1971), Norwegian politician
• Bård Tønder (born 1948), Norwegian judge
• Bård Torstensen (born 1961), Norwegian guitarist and record producer
• Bård Vonen (born 1955), Norwegian fencer
• Bård Ylvisåker (born 1982), Norwegian comedian

Bangladesh Academy for Rural Development (BARD) is an autonomous institution that strives for research and training of local people as well as practitioners on rural development. The Academy is known for implementing Comilla Model in 1960s that has been internationally recognised as a model project for rural development in the developing countries.